Home renovators and the media survey

Australian home renovators are invited to participate in a survey about how they use media.

Are you currently renovating? Or maybe you’ve recently finished a home renovation project?

If so, Swinburne University researchers would really like to hear your views.

The survey is part of the CRC LCL project conducted by Swinburne University that investigates home renovation processes, focusing on the role that mainstream and social media play in shaping these practices. Entitled ‘Media and Communication Strategies to Achieve Carbon Reduction Through Renovation of Australia’s Existing Housing’, the project partners with key industry and government organisations including Sustainability Victoria, BlueScope Steel, CSR, Master Builders Association (VIC), the Housing Industry Association, SA Department of State Development, Victorian Building Authority.

The research explores media and popular practices of home renovations to better understand how people are actually going about their renovations, what mix of media they are using to get ideas, source practical advice, engage a practitioner or communicate with others in the process. This will help us develop innovative media and communication strategies to assist renovators in making more energy efficient and cost-effective choices.

This survey is the first element of the project and focuses on how people use media to find inspiration and information for their home renovations.

Follow this link for further details and the survey: http://bit.ly/RP3021survey

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